Residential Real Estate Brokerage Operating Platform

Golden Section’s Role

Lead Investor

BOARD REPRESENTATION
FRACTIONAL LEADERSHIP
PRODUCT STRATEGY
UX DESIGN
FULL STACK DEVELOPMENT
CLOUD INFRASTRUCTURE

Objective

Invest in the business and help the team fix the cost structure of the business while growing sales.

The team knows exactly what it takes to run a brokerage and just where teams are wasting their time and money. As they grew, the focus shifted more toward product than on new revenue.

Outcome

Post investment, GSV worked closely with the Brokerage Engine team.

Golden Section stepped up after investing to work with the founding team to better align their cost structure to support the current revenues.
Additionally, Brokerage Engine was able to leverage the Golden Section Product team to continue building their robust solution without needing to bring on expensive, full-time talent.

Value Delivered

Rapidly growing revenues and building a stronger product.

• Fractional tech leadership provided expert guidance to mitigate risk through the merging of business and development
• Focus on building the sales team and growing top-line revenue
• Direct access to global offices and staff reduced labor costs on US business hours
• New features and a better product allowing them to scale their sales even more